Responsive Website Design
It is the best option for your mobile SEO strategy. As tablets and smart phones increase in demand so does the importance of a mobile friendly website since SEO is the basis of website marketing strategy having a mobile friendly website has become essential to a successful business. Today consumers surf the Internet on the mobile devices far more then on a desktop.
Recommended by Google with 67% search market share when you Google speak search marketers listen Google states that responsive web design is it recommended mobile configuration and even goes as far as to refer to responsive design as the industries best practice. Responsive design websites have one URL in the same HTML regardless of device which makes it easier and more efficient for Google to crawl index and organize content.
One of the most appealing aspects of responsive website design is that it can provide a great user experience across many devices and screen sizes. Take for example someone finds a product or searching for on their smart phone waiting for friend to show up at lunch and when they go home and look at the same site they don't get the same user experience on their desktop that they did on their smart phone.