Search engine optimization
Search engine optimization known as (SEO) is the process of affecting the visibility of a website or a web page in a web search engine's unpaid results, it is referred to as organic results. Websites are offen built without thinking about seo, most clients have never thought about the process of building a good website.
The ideal situation is to think about search engine optimization before building a website. It will save you time and money. There are really only two important search engines, Google and Bing handle 97% of all searches in the United States. Search engines like AOL, EarthLink and Comcast, they get their search results from Google, and Yahoo gets results from Bing. If you get results on Google and Bing, you will do well on most search sites.
What do the search engines look at on your website. The URLs, title tags, page headings, h1 tag, body text and images. Unfortunately the search engines do not provide details about their formula. That's why there is so much miss information in this business, because there is so much hidden information and so much guess work. Things are always changing but the principles are consistent.